Explainer Videos for Strategic Communications

“The essence of strategy is choosing what not to do.” —Michael Porter

Cartoon figure jumping from 2024 to 2028, symbolizing progress and ambition

Bring your Strategy to Life

Visual storytelling, like in one of our explainer videos, can simplify complex information, making it more accessible and engaging for your audience.

Whether you’re introducing a new product or service, explaining a complex process, or outlining your organisation’s mission and values, an explainer video from Sketch Group can help you communicate your message in a clear, concise, and memorable way.

Recent Projects

Some recent strategic videos that we’ve worked on for clients.

Ways to Use Explainer Videos in Strategic Communications

  • “Case for change” videos, planting the seeds for a change project or other program of work
  • Crisis response videos, taking advantage of quick production times to get important messages out in a timely fashion
  • Project summary videos, capturing the key outcomes from a project
  • Employee engagement videos, inviting staff members to get involved, share their opinion, or vote on an initiative
  • Big picture videos, for communicating the mission, vision, purpose, values or roadmap for the future of the organisation
  • Alignment videos, for ensuring that middle management communicate an initiative to their teams consistently
Shannai Pearce Black Dog Institute

We have had quite a few projects completed with Sketch Group, and each time the team has gone above and beyond.

Jocelyn Lippey University of Melbourne

Motivated, energetic, hard working and accomodating. We have been incredibly happy!

Darren Stuchbery 6S Physio

Friendly personal service. Can’t think of anything that could have been done better. At all.

image descriptionBlue and black pencil with a drawing of a squiggle

Our clients love the work we do together.

We know that the impact that good visuals can have on your business is enormous—but we also appreciate that good customer service makes everything smoother and more fun.

We’re very proud of our track record for customer satisfaction. Happy clients make us happy!

Read all reviews

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