Category: Insights
What Makes a Great Explainer Video Company?
There are great videos out there, and terrible ones, too! So how can you be sure that the company you engage is going to create something that delivers the outcome you’re after?
Lights, Camera, Action! How To Make a Professional Animated Video Production
In this article, we’ll focus on how to make a cracking explainer video. Peek behind the curtain at our process for making a compelling video that sticks.
Unlocking the Potential of Explainer Videos for Your Business
The humble explainer video is an incredibly versatile tool for breaking down complex information and presenting it in a way that reaches a wide audience. Here’s why they work.
Reflections on VizConf 2023
On Saturday I attended the third ever VizConf conference, which was back up and running […]
The Art of Visual Storytelling: A Journey Through Imagery and Emotion
In an era saturated with information, effective communication has evolved beyond mere words. Visual storytelling […]
Unlocking the Power of Visual Facilitation: A Guide to Effective Communication
In today’s rapidly evolving world, effective communication is the cornerstone of success, whether in business […]
The Many Forms of Graphic Recording
It’s wonderful that so many more event managers, facilitators, and leaders realise the value of […]
5 Things I’ve Learned From Running a Creative Business for 10 Years
On Thursday we celebrated 10 years of Sketch Group operating as a business. Given the high percentage […]
7 Creative Ways to Use your Visual Summary once your Event is Over
Congratulations! That big conference (or workshop, or virtual meeting) that you organised is finally over, […]