Archives: Case Studies
Turning Big Ideas into Visuals at AIME 2025
At AIME 2025, Sketch Group brought event insights to life through live graphic recording, interactive engagement, and a hands-on competition that showcased the power of visual storytelling for the events industry.
Sketching the Future: Graphic Recording at UX Australia
For over a decade, Sketch Group has been the official graphic recorder for UX Australia, capturing insights in real-time and visually documenting the evolution of UX thinking.
Movember Foundation: National Convening 2025
By combining facilitation, graphic recording, and creative engagement tools, Sketch Group helped Movember take meaningful steps toward improving the system for prostate cancer survivors and their families.
Mental Health Patients: Connecting Them With The Right Care
Many people are confused about why and when the mental health system is changing. We helped North Western Melbourne PHN ensure that mental health reform happens in a way that meets the needs of the people who need it most.
Empowering Refugee Communities
We helped Deakin University communicate important research and findings to refugees with disabilities, in their own language, using illustrations that reflect their lived experience.
The Victorian Goldfields World Heritage Bid
We wanted to educate the public about the concept of World Heritage, and to garner excitement about inclusion on UNESCO’s World Heritage list. Check out our article to see how we educated, informed and excited viewers about a big idea!
Gaetano Greco Campaign: 2022 Victorian State Election
Gaetano Greco’s campaign was an incredible journey of creativity, collaboration, and grassroots activism. Together, we amplified the voices of the Preston community, focusing on the urgent need to save the iconic Preston Market.
VELCRO®: Protecting A Brand
The word “VELCRO” is often misused by suppliers and customers. We helped The VELCRO® brand team clarify and educate people on how to use the brand.
ACT Human Rights Commission: Codes of Conduct Illustrated
In late 2023, the ACT Human Rights Commission needed to explain a new code of conduct to massage therapists counsellors, naturopaths and others; and to reassure the public about the benefits for patients of the new regulation.